The follow up to NSPCC’s Childhood Day brand film brings to life why such a day exists – to raise money to fund vital services that stop child abuse.
"We loved the purity of the script, we felt this film had to be direct and visceral, really immerse the audience in this situation. The duality of light and dark was important too, to hear this desperate situation unfolding but also to show people there a sense of light at the end of the tunnel; NSPCC are there to support and help young people across the country. We didn’t want to trigger any young performer so we used my son to play the child that really brought the issues home, you don’t see any abuse on screen and that’s what makes even more powerful. We were really grateful to all the crew, the team at Open and NSPCC for giving us this opportunity to be part of this vital campaign”.
Directed by Luke & Joseph