In this beautifully crafted TVC for E.Leclerc, we take on the child's point of view to see a moment of peace being broken by an all too familiar moment. Directed by UNIT9's Amelia Hashemi, the film juxtaposes the playful innocence of a baby with the humour of an adult voiceover, which acts a a cynical observer guiding us through the baby's thoughts.
![E.Leclerc Now](https://d2z8nyy70yf33i.cloudfront.net/wp-content/uploads/Still-1-3-950x406.png)
![E.Leclerc Now](https://d2z8nyy70yf33i.cloudfront.net/wp-content/uploads/e-leclerc-now-950x407.png)
![E.Leclerc Now](https://d2z8nyy70yf33i.cloudfront.net/wp-content/uploads/Still-3-3-950x406.png)
![E.Leclerc Now](https://d2z8nyy70yf33i.cloudfront.net/wp-content/uploads/Still-4-1-2-950x406.png)
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Release Date
2017-08-04