Lifesaver - A New Way To Learn CPR

Martin Percy

Lifesaver - A New Way To Learn CPR

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Lifesaver - A New Way To Learn CPR
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“Smartphones are now being transformed into vital training aids and developments in technology are providing unique and effective ways to give someone the skills to save a life.”

Dr Mike Knapton, Associate Medical Director at the British Heart Foundation

The Resuscitation Council is the medical charity that produces the official UK guidelines for CPR, followed by the NHS and first aid charities. They worked with our creative team to make Lifesaver, a revolutionary—and free—new way to learn CPR using mobile and tablet devices.

An estimated 60,000 people have an out-of-hospital cardiac arrest in the UK every year. Studies show that if a bystander is able to start CPR then the chances of survival double. Lifesaver is a crisis simulator that fuses interactivity with live-action film to teach CPR on a computer, smartphone or tablet.

Lifesaver - A New Way To Learn CPR

Lifesaver users are required to react within a given time to three intense simulations, presented as short films. Users’ effectiveness, consistency and ability to perform CPR are evaluated at the end of the experience. They can also track and share their scores through Facebook and Twitter.

The long term goals of Lifesaver are clear: To save lives. But, with technologies increasingly becoming part of everyone’s day-to-day lives, Lifesaver has the tools to make a real difference within local communities; from Secondary schooling right through to further education, the impact of this revolutionary new way to learn CPR can be enormous.

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