Cravendale Milk / Join In
A multi-user game as the online extension of a TV commercial. Pick a character and challenge a chicken to a dance off or invite friends to act out scenes with you. Record it all and save it. Because its fun.
Agency: Wieden & Kennedy London Brand: Cravendale Milk
Interactive Director: Nick Wavish Tech lead: Tony Volpe Producer: Valentina Culatti Alisi
Interactive Production Company: unit9
